Coldwell Banker records significant growth in turnover and transactions, reflecting its robust performance in the evolving real estate market.
In a noteworthy development for the real estate sector, Coldwell Banker Portugal has announced a remarkable 26% increase in turnover and a substantial 35% growth in the number of transactions for the year 2024. The sales volume reached an impressive 120 million euros, reflecting a robust 33% increase compared to 2023.
The average national sale value for apartments has also seen a significant rise, climbing 28% to reach 392,682 euros, up from 304,719 euros recorded in the previous year. This upward trend underscores the brand’s continued success in the competitive real estate market.
According to an official statement, Coldwell Banker has solidified its presence in the luxury segment, achieving an average sales value of 1,695,385 euros under the Coldwell Banker Global Luxury Portugal brand. This figure surpasses the previous year’s average of 1,542,237 euros, highlighting the brand’s growing influence in high-end real estate.
The pinnacle of residential transactions this year was marked by the sale of an apartment in Cascais for an astounding 4,850,000 euros, with Coldwell Banker playing a pivotal role in facilitating the transaction for both the buyer and the seller.
In terms of geographical expansion, Coldwell Banker Portugal reported transactions in 56 municipalities, representing a 22% increase from 2023, and 147 parishes, which reflects a 23% growth. This expansion aligns with the observed trend of Portuguese families relocating from densely populated urban centers to more spacious living environments.
The average market absorption time has significantly decreased from 174 days to 134 days, indicating a more dynamic real estate market. Additionally, land transactions have surged by 35%, further demonstrating the sector’s vibrancy.
Coldwell Banker Portugal has also expanded its operational network by 30%, now boasting 12 branches across the country. The number of active consultants has risen to 250 professionals, with an average age of 41 years, comprising 51% women and 49% men. Notably, among the top five professionals with the highest turnover in the company, four are women, reflecting Coldwell Banker’s commitment to diversity and professional excellence.
This impressive growth trajectory not only highlights Coldwell Banker’s strategic initiatives but also sets a benchmark for the real estate industry as a whole. The company’s achievements serve as a testament to its dedication to fostering talent and promoting inclusivity within the sector.
