Corendon Airlines’Adult-Only Areas: A Game-Changer for the Travel Industry?
Discover how Corendon Airlines' new adult-only areas on flights from Amsterdam to Curaçao are sparking industry-wide discussion and potential opportunities for travelers and suppliers.
Dutch carrier Corendon Airlines has recently made headlines with the introduction of adult-only areas on its flights, a move that has sparked widespread interest and discussion within the travel industry. The new service, which will be available on the airline's route from Amsterdam to Curaçao in the Caribbean, aims to provide a peaceful and quiet environment for passengers aged 16 and above. This innovative approach has raised questions about the potential impact on the travel industry and the opportunities it may present for both buyers and suppliers.
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According to Henry Harteveldt from Atmosphere Research Group, the concept of 'adults only' travel services is not entirely new, with similar offerings already existing in the hotel and cruise line sectors. However, he emphasizes the importance of thorough research and a comprehensive marketing strategy for those considering entering this space. Harteveldt suggests that a successful implementation of adult-only flights will require a robust marketing campaign that goes beyond traditional search engine optimization and social media marketing.
Janis Dzenis from WayAway highlights the need for travel providers and intermediaries to adapt their search and booking processes to accommodate this emerging service. He suggests that a PR or marketing campaign, along with new technology to facilitate the booking of adult-only flights, will be essential in raising awareness and generating interest among consumers. Additionally, OTAs and metasearch companies are encouraged to consider adding filters and guiding users to this new offering on their platforms.
Gareth Matthews from Didatravel sees the potential for adult-only flights to create opportunities for travel sellers and buyers of accommodation to develop attractive package holiday options. He points out that hotels have already successfully implemented the adult-only concept and suggests that combining this with adult-only flights could result in a mutually beneficial arrangement for travelers, distributors, and suppliers.
Haluk Kayhan, CEO at PrimeTravel, emphasizes the unique opportunity that adult-only flights present for retail travel agents to personalize the travel experience for their clients. He suggests that airlines exploring this concept should consider leveraging the retail sales channel to effectively communicate the benefits of adult-only flights to potential travelers.
The introduction of adult-only areas on flights represents an exciting opportunity for both travelers seeking a serene journey and the travel industry as a whole. With the potential to create new market segments and enhance the overall travel experience, this trend has the potential to reshape the way we think about air travel.
Corendon Airlines’Adult-Only Areas: A Game-Changer for the Travel Industry?
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