Louis Vuitton set a sales record in China

Although not launching any promotional campaigns, the French fashion designer brand still welcomed thousands of visitors in August.

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The bags in the collection Crafty capsule collection for women help to pull in huge profits for the French designer brand / ph: instagram@Louis Vuitton

Although not launching any promotional campaigns, the French fashion designer brand still welcomed thousands of visitors in August.

Louis Vuitton's largest store in Shanghai (China) is expected to set the record with the highest sales in the country's history of billions of people. Specifically, the sales representative of the French designer brand at China's largest shopping mall Plaza 66 confirmed the expected sales.

Representative Louis Vuitton also said the store usually has sales of 11-13 million USD in normal months. According to Xueqiu's financial reports, the figure will soon reach $ 22 million in the next few days, far exceeding the $ 2.7 million of Hermès on the first day of reopening in Guangzhou previously.

The bags in the collection Crafty capsule collection for women help to pull in huge profits for the French designer brand / ph: instagram@Louis Vuitton

The business situation of the French fashion house has been incredibly successful thanks to the positive effect from the 2021 Spring-Summer Men's Fashion Show in Shanghai on August 6. This fashion show attracts more than 100 million views worldwide.

While many stores in China are still unable to get back to normal work, thousands of fashionistas are still in line in front of Louis Vuitton stores.

That partly proves the attraction of this top luxury brand in the world. Even during the peak period from August 20-26, many people have to wait 2-4 hours for shopping.

The impressive sales of Louis Vuitton made the fashion industry dizzy. Because before that, the French designer brand still had to deal with its recent big problems.

However, a series of familiar designer bags in the collection Crafty capsule collection for women and the French fashion brand’s Men Fall-Winter 2020 designs still pulls in huge profits.

In addition, the demand for shopping, giving gifts on the Qixi Festival of China also makes the number of Chinese shoppers to Louis Vuitton stores increase. Meanwhile, the French designer brand does not offer any promotional campaigns dedicated to traditional Valentine's Day here.